Thursday 31 January 2013

A successful first year of Edward Ashdale Estate Agents

We celebrate our first anniversary since we were established this month. We were formed by the merger of two well-known and well-established businesses, Edwards Property Consultants of Tulse Hill and Ashdale Estate Agents in Bromley in January 2012. It seems like no time at all has passed, and here we are in 2013 with our boards popping up all over the place.

Our new man - Steve Hayler

It has been a successful first year. The two offices have learned to work together and have been enjoying learning from each other. For example, the Tulse Hill office was primarily focussed on lettings and property management, but has been newly doing a brisk trade in property sales as well. We have been joined by new staff, including Steve Hayler, a vastly experienced Sales Manager with a background as Manager/Director in some well known independent and corporate agencies. The impact Steve has made from introducing some new systems has been phenomenal, catapulting the Bromley Branch to number one for new listings out of 93 agents within the Borough. The Tulse Hill Branch is performing equally as well, taking an
average two new sales listings a week in what is a vast and competitive market of South London, and showing similar statistics with regard to the click through rate.

At the same time, the merger has meant a new website (soon to be refreshed), a new joint blog, a new Twitter account @edwardashdale, and we now have a Facebook page, here. We have a bright and informative, recently redesigned newsletter.  If there is a step to be taken that will add to our service and benefit our clients, we will take it. We've even taken out an advertising hoarding at Milwall football club!

And we beat Aston Villa in this game...
 As a local independent company, we are always willing to support other small businesses, charities, and local schools. Within the last couple of months we have held a
Dream Home art competition for the pupils at Valley Primary School in Shortlands, with some interesting entries. Including a hexagon shaped house with an Irn Bru River, one with a hangar including a private plane, a shooting range, retracting roofs, guest tower and an escape pole! I think we all could do with one of them! We have also supported the Parent Teacher Association at Valley Primary School and will always seek to consider any future role in support of our
local schools. Recently we enjoyed working with the independently owned Blackbird Bakery, a fine local baker who only uses organic ingredients. They have shops in West Norwood, Herne Hill, Dulwich and Crystal Palace and come highly recommended. An unusual partner we
accept, but a joint marketing venture which provided some great positive feedback.

 
2013 is set to be another year with continuing expansion of our lettings and property management business, with many of our existing landlords transferring their business over to our property management service which offers a hassle free service. We also include rent guarantee insurance for further peace of mind!

We hope to continue build on our success, and wish all our readers a successful 2013 as well.